# identity.md

## Organization Overview
- **Company Name:** Honesty Brutal
- **Mission:** To fuse fine art and fashion, transforming original paintings into bold, minimalist streetwear, enabling individuals to wear truth, expression, and individuality.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded in New York; Date forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:**
    - Alex Z. Wang: Founder, Visionary, New York-based multidisciplinary artist. (See: [About Us](https://honestybrutal.com/pages/about-us))
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Embraces fashion as a canvas and truth as style, promoting artistic expression, individuality, and a disciplined approach to art and design.

## Operations & Structure
- **Business Model and Operational Approach:** Transforms original paintings into made-to-order minimalist streetwear, including tees, bombers, and accessories, functioning as wearable art.
- **Location(s) and Geographic Presence:** Based in New York.
- **Key Partnerships and Affiliations:** Details forthcoming.